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How volume pricing works

Your plan meters comments. We count every comment we ingest during your billing period — regardless of whether any Workflow matched it or any moderation action was taken. When you reach your plan’s comment limit, ingestion stops for the rest of the period. There is no overage charge and no per-comment surcharge.

The metered unit is an ingested comment — a comment we pull in from a connected Page and write to your account. The count is:

  • Every comment we ingest, not only the ones a Workflow matched. Matching and actions happen after ingestion and do not change the count. A comment that no Workflow touched still counts.
  • Counted by when we ingested it, not when it was originally posted. A comment posted last month but pulled in this month counts against this month’s period.
  • Counted once, even if several Workflows or branches evaluate it.

Comments and DMs are handled by the same moderation surface (the Inbox), but the plan limits described here are a comment count.

Each plan includes a fixed number of comments per billing period:

PlanComments per periodPrice
Trial100Free, 7 days (a preview of Base)
Base500$29/mo · $278/yr
Pro5,000$79/mo · $758/yr
Premium25,000$199/mo · $1,910/yr

Comments are the only usage-metered unit. Workflows and connected accounts are unlimited on every paid plan — there is no cap on how many Workflows you build or how many Facebook Pages and Instagram accounts you connect.

You are on Base (500 comments per period). Here is how a period plays out:

  1. Days 1–20 — 380 comments ingested. Every comment is pulled in, evaluated by your Workflows, and counted. You are at 380 / 500 (76%).

  2. Day 21 — you cross 400 (80%). We send a single early-warning email for this cycle with a projected date for when you would run out at the current rate. You keep moderating normally.

  3. Days 21–27 — you reach 500. You hit the cap. Comment number 500 is the last one ingested this period.

  4. Days 27–end — over the cap. New comments are not ingested. Ingestion for the affected Page pauses (state: comment limit reached) and re-checks about every 5 minutes. Nothing is billed as overage.

  5. Period rolls over (or you upgrade). Ingestion resumes. Because we did not advance the read position while paused, we backfill the comments posted during the pause — bounded by what Meta still makes available (see below).

At no point in this example are you charged for the comments above 500. The limit is a stop, not a surcharge.

State this plainly, because a silent stop is the thing people get burned by: at your limit, we stop ingesting new comments for the rest of the period. This is a hard stop, not an overage.

  • No overage billing. There is no metered surcharge for going over. We never charge per comment above your plan.
  • Ingestion pauses per Page. When a Page’s account reaches the limit, that Page’s ingestion moves to a comment-limit pause and stops pulling in new comments.
  • The pause is transient, not a permanent drop. The paused Page re-checks roughly every 5 minutes. We do not advance the read position while paused.
  • Deferred, then backfilled. When capacity returns — either your period rolls over or you upgrade to a higher limit — the next poll fetches from where it left off and pulls in the backlog.

Plan changes go through Stripe Checkout.

  • Upgrades take effect immediately. Once checkout completes, your new plan and its higher comment limit apply right away. If you were paused at your old limit, the higher limit lets ingestion resume and backfill.
  • Proration is handled by Stripe. We do not do proration math in-app — Stripe calculates any credit or charge for switching mid-period.
  • Downgrading to Base converts team workspaces to personal. A downgrade to Base removes non-owner team members and converts Team Workspaces to a Personal Workspace. Plan the timing if your team relies on shared access.
  • Monthly and Yearly are billed separately. Yearly is offered at roughly a 20% saving versus monthly.
  1. Open Account Settings.

  2. Go to the Billing & Usage tab (this is the default tab).

  3. Read the usage meter. The bar turns amber at 80% of your limit and red above 95%. An unlimited item (Workflows, connected accounts) shows as Unlimited rather than a number.

The same panel shows your current plan, billing history, and a Change Plan control for upgrades and downgrades.